Episode 46. Today we’re talking about Transitions in Research with Eniola Abioye, who’s a Sr. User Researcher at Meta, and we’re talking specifically about transitioning into User-focused or Design Research, from research- related backgrounds in other disciplines. Eniola herself came from biotechnology before moving into the design research space, and she is passionate about helping others figure out how to utilize their existing experience and to learn through doing, getting relevant experience in the real world to create a fulfilling career in UX, without necessarily going back to school.
Eniola began her people research career at Branding Science, an agency in the biotechnology space, and later moved on to research roles at Kaiser Permanente and Silicon Valley Bank before her current role leading research in cross-functional teams at Meta (the company formerly known as Facebook). Outside of her full-time position, Eniola is a career coach for UX Researchers and leads UX projects with social justice organizations in her community. She’s excited to share how UX Researchers are uniquely positioned to drive inclusive and accessible innovation in tech.
How it all began
Eniola always had a love for science and people and what better way to connect it to become a pediatrician? She went to University and gained her Bachelor's of Integrative Biology from UC Berkeley. After freshman year she decided to learn more about medicine but shortly realized this was not where her passion was.
She started her first job at a biotech market research and user research firm. There she was able to mix science with her love for understanding people. She learned how to speak with users and caregivers, patients and doctors - an entirely new world of people-focused research opened in front of Ebioye.
She started with doing synthesis and analysis during interviews and was able to see how people lead conversations.
“I can understand what people are talking about and really hold space for them to talk to me about personal things. “
What skillsets did you gain from school?
During her time studying Integrative Biology degree she had learned a lot about research, from how to set up a research plan, how to share your findings, how to set up your hypothesis, how to collaborate with others, learning about other companies or organizations who are in the space, were all skills she was able to bring from her education and utilize in UX research.
Ebioye now also assists aspiring UX leaders on their journey through mentorship and coaching at https://uxoutloud.com/
Listen to the full episode of how you can transition into User Research with our special guest Eniola Abioye, a Senior UX Researcher at Meta
Connect with Eniola Abioye
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Leigh Arrendondo 0:00
Hello, and welcome to the UX cake Podcast, episode 46. Today we're talking about transitions in research with Eniola WBA, who's a senior user researcher at meta, and we're talking specifically about transitioning into user focused or design research from research related backgrounds in other disciplines. Eniola herself came from biotechnology before moving into the design research space. And she's passionate about helping others figure out how to utilize their existing experience, and to learn through doing getting relevant experience in the real world to create a fulfilling career in UX without necessarily going back to school. Eniola began her people research career at branding science and agency in the biotech space. And she later moved on to research roles at Kaiser Permanente and Silicon Valley Bank, in the user research area before her current role leading research in cross functional teams at meta outside her full time position. Eniola is a career coach for UX researchers. And she leads UX projects with social justice organizations in her community. She's excited to share how user researchers are uniquely positioned to drive inclusive and accessible innovation in tech. So let's jump in. Awesome. Eniola. Hello, thank you so much for joining me on UX cake.
Eniola Abioye 1:39
Thanks for having me. I'm super excited to be here and talk to you today.
Leigh Arrendondo 1:42
Yeah, yeah, I'm very excited to talk to you. We have a lot of similar passions. Not only UX and and UX research, but also coaching, and you know, getting people the support that they need. And it's can be hard to find. So I'm, I'm excited to kind of jump into these topics with you. Now, normally, I don't usually start the UX cake podcast interviews with origin story questions, we kind of like jump into the topic. So. But today, our topic is all about transitions, and transitions in research careers specifically. So I think your transition into UX from biology is really kind of a key to this interview. So I'm going to go ahead and start there. Can you just start with tell us a little bit about your journey from from biology into UX research?
Eniola Abioye 2:47
Yeah. So I am, like you said, I have my Bachelor's of Integrative Biology from UC Berkeley, and I, you know, grew up the whole time growing up, I planned to go into medicine, pediatrics To be specific, because I really liked people. And I was also really into science, right? So bio was really my jam in high school. Chem was my jam. And so I figured, you know, at the intersection of science and people is medicine. It really makes sense to me at the time. And then I got to college in freshman year decided to like learn more about what doctors do and realized really quickly that that's not what I want to do. And so kind of throughout school, I like was a little bit more open around career choices, but had no idea about UX. I think back when I was in school, less people were in UX and less companies were interested in UX research specifically. And I really got my start as my first job outside of school was at a, a biotech market research and user research firm. So it was agency side. And I feel like that taught me a lot of things. And that's a whole different conversation. But I really got a chance to in the biotech space, kind of understand what users and caregivers and doctors and patients were going through another 10s of different therapy areas. And it just clicked for me because I had the sciency part of understanding therapy are areas and drug mechanisms. And also I get to talk to people all day, and I got to really understand what users needed, and then drive that change in the companies that we were working with. So it just really clicked for me as kind of being able to be an advocate for users, and the like, solve problems and like figure out systems and figure out how to build experiences that people responded to.
Leigh Arrendondo 4:39
Yeah, so it sounds like a very organic sort of entry into us. Which isn't that uncommon, quite frankly. But I mean, what year was that?
Eniola Abioye 4:51
This was back in 2015. Okay.
Leigh Arrendondo 4:56
And so UX was was the You know, definitely around. I'm super interested in you, there's this period of time when you like, how did that go from school into the work environment? And like, did you know you were going to be working in UX research? Or you know, what, what did you think you were going to be doing?
Eniola Abioye 5:25
So I knew what I had a good idea of what I was going to be doing, I knew I was going to be talking to folks and understanding different methodologies and how to get answers. I don't think anyone knows fully on their first job outside of college, what they're going to be doing. But I was really, really interested in kind of like the points that I knew. And then starting out, I like really started out by listening to a lot of folks run research, right. And being my kind of first role was really just like doing synthesis and analysis during interviews and got to see how people like lead conversations, and I'm very much so an extrovert, I'm very much so people person. So I was like, I can do that. And I can ask questions in ways that remove bias, and I can understand what people are talking about and really hold space for them to talk to me about personal things. And so it really just clicked and I like kept getting deeper and deeper. I still remember the first time I started moderating the first time I did research out of the country. And yeah, it just it just clicked for me. So I tell people who are interested in you XR kind of understand what it is and and what you want to do. And I think there's so much room in UX for like every type of skill set, right? You can go writing, you know, content strategy, you can go design, obviously, you can go research, and so there's just a lot to figure out. And so, me, for me getting exposure in the agency space was awesome, because I did quantitative I did qualitative, I did so many different methods, so many different types of research questions that I was working with different companies. So that was just really awesome.
Leigh Arrendondo 7:05
Yeah, and the speaking specifically about methodology. So besides the sort of industry knowledge that you had from school, you know, specific to that subject? What was it that prepare you what sort of things that you studied, had prepared you for research? But, you know, maybe in a different way?
Eniola Abioye 7:33
Yeah, so I, in during my Integrative Biology degree had done a lot of research, right, so the rigor around kind of how to set up a research plan, how to, you know, share your findings, how to set up your hypothesis, how to collaborate with others, who played a different role in the space is all things that I take, I took to UX research and still use now. And so what people are kind of coming from, you know, STEMI degrees, or masters or PhDs, you know, I talked to him about how the rigor that you learn around research is very, very similar and can absolutely be applied in to, you know, how you're approaching research questions and how you carry out research. I think one of the key differences between research in an academic space versus research and industry is, of course, resources. Very, very scrappy, as a student, trying to get research done. And depending on where you are in the industry, or what type of company you're at, that's not necessarily always an issue. Timelines are very different, right? I feel like I had a lot more time and a lot more space to kind of figure things out and academic research. That's not always the case. on the industry side. Your stakeholders are very different. Right? So people in academia, you know, at least the academic research that I was doing was around kind of, you know, learning for the sake of learning and contributing to the space rather than, okay, this is driving product, and this is driving our very real goals and OKRs for the year.
Leigh Arrendondo 9:08
Yeah, that is a big, quite frankly, I think, even if you had gotten your education in user research, that would have been a big difference, because this certainly is a gap in what I see in, you know, folks entering into UX research and, you know, their love of research and their love of sharing this research. And sometimes it's received also in that way by the stakeholders, but But often, you know, it's a it's a little bit of a sales job you have to do.
Eniola Abioye 9:51
Yeah, yeah. And I think no matter what type of company you're at, there's always gonna be an education piece. Right? You can be at a company Who's in the UX space, like, you know, creates products around UX specifically, and still have to work with your stakeholders and kind of prove the ROI of research and kind of bring people along. And that just comes alongside with it, because you're specializing in, you know, a skill set that not everybody is taught. Yeah,
Leigh Arrendondo 10:20
for sure. I know, you some people think of, sort of, like, professionals transitioning into UX from other industries, and other disciplines is, you know, kind of a recent thing. But honestly, it's been happening since since before the beginning of the term UX, I think, around, you know, like, the beginning of the century. This century 2000. But sounds like a really long time ago, I guess it is, but you know, 22 years. I mean, I've had a very unconventional path myself, I went to film school, and design for me originally was way to put myself through school. So and then, you know, research happened very organically for me as well through the last couple of decades. But I but I think what has really been kind of a sea change in this last decade, besides the fact that we're getting a lot more programs at schools in undergrad and graduate schools, which is fantastic. has been this emergence, and really proliferation of certificate programs. And everywhere, and now online, everything's online. So I think you might have some thoughts about boot camp, you talk a little bit about it on your website. So yeah, great. I would love to hear your thoughts.
Eniola Abioye 11:46
Yeah, you know, it's been really good to see more of like, like organize learning around UX, and just more accessible kind of avenues to understand what UX is like, as a skill set. And so many people do UX already, you know, I am a coach, and I coach UX researchers, and I tell lots of my clients, you know, kind of like understanding what you're doing already, and how that relates to UX and the methodologies that you might call something else. But you do anyways, it's super important to translate and let companies know that that's something that is part of your experience. I know a lot of people who, you know, they're a program manager positions or data scientist positions, right, and so many clients tell me, you know, I do the UX stuff, because no one else can or because I'm the closest to it, or because it needs to get done, and no one else was doing it. So it's just super important to capture that. I think as far as learning, I've seen tons and tons of different programs, I've also seen tons and tons of resources out, you know, on the interwebs that are super free, or super accessible. And I am just a proponent of education being as successful as possible, right. So Boot Camps are, they serve a very specific purpose, I think Boot Camps are great for, you know, kind of bringing awareness or like exposing you to a new what field, but inherently the with the business model of a lot of boot camps. It's very inaccessible, right, I remember helping clients and looking through boot camps and seeing just like huge, huge prices. And one of the biggest things for UX researchers, and a lot of positions are a lot of different skill sets is that piece of pivoting into your first role is probably the most difficult, right. And so I've seen a lot of boot camps who don't help with that piece. And so people go through it and then find themselves, you know, six months a year later, still trying to figure out how to get into this field. And that land a job that allows them to do that industry. And so that's just kind of my biggest caution around boot camps is one to make sure that you know that job support or that career coaching piece, that's often the most difficult for people as a part of it. I've seen boot camps who have kind of like the guarantee of the full time job within a certain amount of time after the boot camp. And still cautioning to make sure that you you know, read that fine print and understand what that support is going to look like. Because it is a skill set. Like being able to communicate, what you can do and how you can add value to an organization through interview is a skill set. And not everybody focuses on that piece. And I've also seen a lot of boot camps that are kind of UX general, and they focus a lot on design and then have just a little bit on research. And so for the people who have explored those different career options in UX, and you know, research is for you. They're looking for something very, very targeted because I haven't seen a lot of them.
Leigh Arrendondo 14:48
Right. And our research specific. Yeah, and I know a lot of folks in research end up going into getting a master's when they're like coming from a professional who's coming from another Space, even if it's a designer, like you mentioned at the very beginning, you know, the rigor around research is something that you cannot get to all the methodology and the rigor and the and the need for, you know, how do you present research, you can't get to all of that really deeply in a six week immersion, or, you know, even if it's over a few months, but you have you take a couple classes in research. So I'm glad you pointed that out. I would love to hear more about the alternatives that you offer, personally as a coach. And I think what I'm hearing actually is it's not just alternatives, but you're it's sometimes is in addition to, but yeah, tell me a little bit more about, you know, kind of how you have seen people transit make this transition, maybe without boot camps, or how you have supported people in that way.
Eniola Abioye 16:04
Yeah, so I am Coach specifically UX researchers at different points in their, in their career journey. A lot of times I'm coaching people who have done research, or have been researched to Jason or have like, done a lot of like, you know, program or kind of product management and inherently had to do research. And so focusing on pivoting into a full time UX research role. Um, and so I always tell people, just based on your learning style, you can kind of craft your approach there. And if you were, like really organized and can go out and find information online and, and put it all together and kind of create a syllabus and a learning plan for yourself, then by all means, like, I think you can achieve what a bootcamp would do for free, right? If you're willing and have the time and you have the kind of like mental capacity to do it on your own. I absolutely advise people to exhaust all the free resources online. I work specifically with people who respond well to one on one coaching, I myself respond really well to one on one coaching, because they're always 17 things going on my life. And so it helps to have someone who's kind of like anchoring in okay, this is our plan, this is what we're going to do this week, here's your homework and and then we'll meet again, and, and kind of like that consistency in that like partner and walking through it and creating goals. And so that's what I do for with my clients as we I understand what they're looking to do. We craft goals, and we craft a plan in order to get there together. And in my timeline is usually pretty rapid. It's usually within two to three months, as I see folks who want kind of short term goals as well as long term, but focusing on getting and you know, in just a few weeks, kind of getting results, whether that's, hey, I want to revamp my resume portfolio and be ready to go into, you know, applying for jobs and interviewing or, Hey, I'm a current UX researcher, and I'd like to level up with my position. Can you kind of help me understand how, what strategically I can grow and and make a plan for where I want to be in the next few months or so?
Leigh Arrendondo 18:09
Yeah, I think probably your model is going to work so much better for a lot of folks. Do you find that when you work with people? Are they pretty set in what their goals are? Do they know what they want to do? Are you helping folks identify even what their goals might be?
Eniola Abioye 18:30
Yeah, so I before working with a client, I always do a 15 minute just like consultation, and those are free on my website. Because a lot of times people come to me and they're like, Okay, is this even possible? Like what really is UX? Is this something that I can do work or transition into? And so we talk through what their their background kind of why UX and why now and determine if it's a good fit to work together. A lot of times people don't come to me and don't have portfolios, right. But they have a bunch of like projects in mind that they've done and notes and things like that. And we turn into a portfolio. And so I'd say for the most part, when, like my ideal client, or when people should come to me, I guess, if they're interested is if you know, UX research is what you want to do. Right? Some people come to me and they're like, Oh, well, I think design or research or somewhere in between. And I get that because there's so many different career paths within UX, and it's all really interconnected. But I'm usually kind of asked that people figure out what they want to do first, and then yeah, and then we kind of go from there if their timeline and and their background kind of fits as far as like something that makes sense to kind of transition. There are people who come to me and they I recommend more education. And so I have packages that are have a package called skip the bootcamp and it's around kind of one on one coaching and guiding through curriculum development case study development. And by the end of that Folks have worked through to case studies and kind of have things to put into their portfolio, we also do a resume revamp, and then a plan for next steps, whether that's education, whether that's piloting some UX research projects and working with a company, under my supervision, or what have you. But the beauty of doing one on one is kind of like everything is tailored, and everything can be kind of negotiated, because it's their, it's their coaching. And if I can't afford, if I'm not the best person, then I refer them over to someone who's more so into design or more so into product,
Leigh Arrendondo 20:36
I want to get to that piece that you brought up, you know, working on a project with an actual company, that's something super excited, I can't wait to talk to you about. But before we get there, I want to talk a little bit about portfolios. So you and I, in our earlier chats, I think we both have seen the difficulty that so many people have with research portfolios, and, and quite frankly, they can be challenging, they are challenging, it's hard to tell a story, just like people you were sort of talking about is hard to tell a story in a presentation. And that can take, you know, a lot of experience. But but it takes a lot of kind of learning to figure out how to tell a story from research. And similarly, now lay over that, like, how do you tell a story about the research that you've done for companies? So yeah, tell me about your approach to research portfolios?
Eniola Abioye 21:36
Yeah, I think for a lot of people, including myself, it's really hard to look at a blank page or a blank slide and like think about from zero to 100, how am I going to build this portfolio? How am I I'm not a design person. Very much, I'm not a design person. And so it's hard for me to like kind of like, visualize what I want it to look like, and then how to get there from zero. So one of the things that I do with clients is we start together, and we outline portfolios together, because it's much easier for people to kind of respond to me asking them will tell me about this project, right? Like, don't focus on the story, don't focus on making it pretty yet, tell me about what you did, why you did it, and then framing that into the story that you or tell you that you will tell right? I wasn't there. So I don't have the context you have. But as a person who is similar to your audience, I there are things that you kind of assume that you don't have to say that I'm like, Hey, I don't this doesn't click I don't understand. So that's been really, really helpful for people like getting on a session just like this and, and building it together, starting it out together. When it comes to portfolios, I've seen a lot, my own, I've interviewed tons of researchers and done their portfolio review, and coached a lot of people through building their portfolios. And so they're things that stick out to me. And I wrote a piece recently on kind of what a strong portfolio can look like, right? Or it looks like in my experience. And I think some of the key things are around. Like when you're building this portfolio, when you're telling your story, really understanding that you're one showing the company what it would be like for you to give a research readout if you join the company. And so kind of the details that you talk to in the story that you craft is like a preview, right? And then to talking through the strategy that with which you approach questions, right? So when you have this question, kind of where do you start? Right? So taking a step back before you get into, like the sample and the you know, this is the method that I use and things like that, like, where did you start? Right, when you first got the question? And when you first work with the team, whether you're embedded or consulting with someone? What is the what is your first step when you receive a research question? Is that secondary research? Is it you know, meeting with the data team? Is it meeting with the with the pod that you're embedded in on the product team and understanding kind of what has been done around it or gaining more context? So I really like to see that in portfolios. I also really like to see some reflection on Okay, so you did this project. Here's how it came out, right? No one is perfect. And anyone who claims to be a perfect researchers line. So what would you do if you could go back if you had more resources, or if you have less resources, more or less time, kind of what would that look like? Because it shows that creativity of Oh, I know how to pivot and I know how to shift and I know where we're trying to go and I have a little bit of scrappiness to get us there, depending on what constraints change over time.
Leigh Arrendondo 24:48
Yeah, another thing and and I think you touched on this a little bit already, but I think it's is worth talking about the need to really focus on out Pums not put, like, that's something I've been really working with my own team members for a long time. But you know, it's it's not just here's what I did. That's important. And here's my process. But what was the value of the work that I did?
Eniola Abioye 25:19
Yeah, that's the impact that it made. Yeah. And that can be a you kind of have to get creative, especially when you're, you're coming from agency side, or if, you know, a lot of people tell me, Well, I can't build my portfolio, because everything's private. And I work in a very, you know, regulated space, and I can't just share all this stuff that I've done. And that's not the focal point. Like, it really doesn't matter what the name of the product was, doesn't matter. Kind of the exact numbers of, you know, percentages, or what you changed or anything that's private, because the focal point is, what is your research strategy? And how does your research client work? And how do you approach solving problems? And so even if you made a case study in names were changed, or, you know, you were a little bit vague about details about the specific product? That's fine, right? It's about the research plan, and the strategy and the questions and how you work with your stakeholders and things like that.
Leigh Arrendondo 26:15
Yeah, I'm really glad that you brought that up, because that does come up a lot. Chris, it's a slightly larger challenge for folks in design, but you really do need to see it, I think in in research, you can, I mean, there are ways around that as well. But in research, like you said, you can, even when it comes to a presentation, you can speak or you know, like talking about the presentations that you've made, how you do deliver findings, like how do you deliver findings? How do you deliver recommendations? How do you know, you know, how do you know? How are you connecting the dots for for your stakeholders to make it really easy for them to just take your findings and run with it? You know, and what kind of relationships are you building? Which again, that's more difficult with an agency as well.
Eniola Abioye 27:14
Yeah, and I think when it comes to impact, um, something that I always like to see is understanding how, you know, when you have your insights, and you've done your research, how do you work with your stakeholders, and with the people you're collaborating with to understand what recommendations are actionable, right, so instead of me as a researcher coming back and saying, hey, they really don't like the UI of the site, we should make it more modern. Instead of like me, as a researcher only coming from what I'm hearing, I need the perspective of the pm and the perspective of the designer perspective of engineer to understand what's feasible one, and to kind of like take the context that the team has, and build out next steps and and recommendations that makes sense and are actionable for the whole team.
Leigh Arrendondo 28:00
Out of curiosity, how long were you in the agency? And was that? Did you have any other steps between the agency to
Eniola Abioye 28:13
bounced around a lot I've been in a few industries I was at I was agency side with the, in the biotech space for about a year and a half. And then I moved on to Kaiser and did a lot of qual and quant research, specifically in healthcare. And then I moved on to Silicon Valley Bank. And I tried out fin tech for a while. And when I made that jump, people were like, how do you get from biotech and medicine, to working at a bank? And to be honest, my dad still doesn't really know what I do. And so he's like, why do you work at a bank? So but for me, the connection was really like, at the foundation, I got into UX research. And I started out having really intimate conversations with people, right. And that really, it's kind of what I do already outside of working outside of, you know, the professional sphere. And so it really clicked for me just being able to sit here and hold space for what people wanted to share, right? Because when people are interviews, they don't just tell you about this product. And like it's not all neat, and black and white and boxed in like that, you know, they're sharing real things about their life and about their story and how their product, how your product plays a part in that. And so when moving on to Silicon Valley Bank and working specifically with founders, who were having conversations about money, and about their business, right, because everyone's really passionate about something that they start. And those were also very intimate conversations as well. And so I really enjoyed being able to talk to people at a level where you know, you're having a conversation with a stranger about real things. And so to kind of build trust with folks and understand what it is that they needed and then really advocate within the organization. for what they express, yeah,
Leigh Arrendondo 30:01
that is such a fantastic foundation for you to be teaching and coaching and, and, you know, helping others on their journey. Which brings me to, like wanting to find out more about this program that you mentioned where you work with, I'm probably not saying this right. But you you're working with folks who are breaking into UX and research and working with them, supporting them as a coach, while they work on projects with startups, something like that.
Eniola Abioye 30:39
Yes. Okay. So I am super excited to talk about this because it is new. Um, but just for some context, I'm launched a coaching business. And it's specifically for UX researchers a couple years ago, and I am very excited to have kind of like, branded it, and it's grown. And so the coaching business is called UX out loud, there are a few things that are offered within that. Like I mentioned before, there are a few packages and kind of helping folks either get exposure and kind of learn more about UX research or pivot directly into you know, I have some a bit some background, I have some experience, I'm ready to kind of find a job and understand how I can like talk to these companies and an interview and show off my skill set and things like that, um, a gap that I saw, and working with a lot of folks is, you know, they kind of have the background, they've done research, right, whether that be an academic academic researcher having to do UX as a part of a larger job and wearing multiple hats, hats at a company, but really wanted more industry experience, right? So they're like, oh, okay, this would really build my confidence. And I also want to make sure that this is something I want to do, and just really want that hands on experience without doing. And so I've built out a new package where UX researchers, you know, no matter what your level is, or anyone who hasn't kind of been in a full UX research role, and can work with me and I coached them through working with a company doing UX research for them. So at the it's kind of meeting with like, researchers who want more experience in industry and want more hands on projects, and then supporting early early tech startups who, you know, don't necessarily have the budget to pay for sophisticated UX research, just yet, so a tech company that's in you know, the first five years or so. And so really pairing them and kind of taking the questions, whether it's tactical, whether it's a little more exploratory, from tech startups, in pairing them with a researcher who can address those questions, and then coaching that researcher through it, but all in all, it's kind of their project, it's their thing, and I'm just helping the research with the, you know, guidance and as, as they're carrying it out. So I'm really excited about that. I think it needs to needs that I've seen both on researchers wanting more hands on experience. And then also, you know, tech startups, like should always do UX research, but I understand it's very expensive. So kind of meeting the needs there as well.
Leigh Arrendondo 33:17
And how do you find these startups? So I actually, I know someone else who was trying to do something similar, and there was a little bit of a difficulty in actually finding the startups and, and getting the work in a way that was, you know, reliable, and actually was going to be, you know, something that would be valuable for the researcher. So tell me a little bit about that side of it.
Eniola Abioye 33:44
Yeah, so everyone kind of knows, a founder, at least where I am,
Leigh Arrendondo 33:49
yeah. And you're in the Bay Area. So for sure. I'm in Seattle. And I gotta say it's the same.
Eniola Abioye 33:57
So I know a lot of people who have started small businesses, or are launching a startup or have started and so I pilot with them. But we'll be opening up a forum and kind of posting on socials and posting all over LinkedIn to understand, you know, kind of who's interested in what might work. And I'd love to give preference to, you know, bipoc business owners and founders and women owned startups. But I'm excited because I think they're the need is there. I don't think it's going to be too difficult to find people who want UX research for their startup for free, because it's Amin, right? It's all it's always going to be there too. So I just think it's going to be really interesting to see the types of startups that I'm able to pair students with. And the ideal setup is having a student who's like, interested in a certain space or a part of tech or, you know, industry paired with someone that they're like Gentleman, we're interested in
Leigh Arrendondo 35:00
him, right? Yeah, I'm excited for you. And I'm very excited to help spread the word. So thank you tell us a little bit about how people can find out more information about you and about what, you know some of these great programs that you talked about.
Eniola Abioye 35:19
Absolutely, absolutely. You can go to email@example.com. Or you can also reach out on LinkedIn I am I love connecting with folks in the UX space I just any all IBMa on LinkedIn. Yeah, those are some pretty solid ways to get in touch with me. On my website, I have my calendar Calendly there as well on the contact me page. And so folks who are interested in coaching or who have some questions can either email me right from the page or sign up for a 15 minute consultation?
Leigh Arrendondo 35:48
Awesome. And did you mention LinkedIn? can people follow you and hear about your, you know, all your new offerings that way?
Eniola Abioye 35:57
Yeah, yeah, I usually make sure to copy everything over to LinkedIn, which has become just like a digital. My job fair. So yes, you can follow me on LinkedIn. And us outloud also has an Instagram page. And so there are a few ways to tap in, I'm not hard to get in contact with.
Leigh Arrendondo 36:14
That's fantastic. And I want to thank you so much. We covered everything right that we talked about, I guess you're doing a lot of stuff. So I want to make sure that I covered it all. I think so awesome.
Eniola Abioye 36:28
It was really great. This is a lot of fun to just talking through kind of the UX world with someone who's also in the world. So I appreciate you having
Leigh Arrendondo 36:37
me. Yeah, yeah, this has been fun. Thank you so much. Hey, if you enjoyed this slice of UX cake, please rate it and subscribe. tell others what you liked about it. It really helps us spread the word and get this free content to more people. You can follow UX cake on LinkedIn, Facebook and Instagram, and get all the episodes and show notes at UX kake.co. Thank you for listening and sharing the flex
UX Cake was founded by host Leigh Allen-Arredondo. The podcast launched in February 2018 and quickly grew an audience of UX pros around the globe. Our aim is to help the growing UX community become stronger and more effective, by sharing the experience and expertise from leaders in the field.